IDOL STATIONERY Co. Inc.
Our Brands

Naturex - Naturex Premium - Naturex Art
(Idol Stationery Co. Inc. - Türkiye)
Naturex is the leading brand of preschool and visual arts primary painting materials. The NATUREX brand, all rights of which belong to İdol Kırtasiye A.Ş., is becoming increasingly recognized and used in Turkey. High-quality Naturex products imported from Europe and South Korea do not pose the slightest risk to the health of our children.
With the expanding product range, we are able to provide more useful answers to different needs by creating two new sub-brands called Naturex Premium and Naturex Art. We consider the criteria for maximum benefit and needs in our product selections, saying that every child should have the right to paint with lively and high pigment quality, to glue and shape with appropriate consistency, and to create fun works.

Hobby Craft (Idol Stationery Co. Inc. - Türkiye)
A brand new brand for the product groups such as eva, felt, paper group, chenille, googly eyes, pom-pom, scissors etc. which are indispensable for preschool activities. As in all our other brands, the colors are still vibrant and colorful in our Hobby Craft brand, where we do not compromise on hygiene, health and safety criteria. Our children will be able to do creative handicraft activities safely with Hobby Craft materials.

Jolly (Brevillier Urban & Sachs Co. / Austria)
Jolly is not only the best in Turkey but also in Europe, and even the best in preschool. Wax Crayons are durable, do not break easily but have high pigment quality that can give very good color. Jolly Wax Crayon is one of the most visible products with its patented, original packaging that every student-teacher would want to use.
JOLLY brand is the brand of Brevillier Urban & Sachs, located in Vienna / Austria, which offers preschool and primary school materials. Brevillier is one of the oldest companies in Europe, dating back to the 1790s. Perhaps the oldest in the sector, Brevillier produces the HIGHEST QUALITY, HEALTHIEST and MOST DURABLE products in its field with the Jolly brand. Jolly brand products have always been the most distinguished and distinguished products in terms of quality, exceeding even European Union standards. As İdol Kırtasiye A.Ş., being the distributor of the Jolly brand has always been a source of pride for our organization. We have achieved 100% customer satisfaction in all products we offer with the Jolly brand.
Jolly has made health documents and certificates provided by independent institutes and laboratories approved by the European Union available to the public for all its products. These test reports can be accessed at www.jolly.at. CONTENT AWARENESS: Jolly produces and continuously tests its products in accordance with the relevant directives and regulations. We never compromise on our standards in accordance with the European Union's safety directive 2009/48/EC on toys and children's products. Heavy metals, PAHs, phthalate plasticizers and banned dyes have never been used in any Jolly product.

JOYTiTi (Titi Co. Ltd / Korea)
Titi, the leading company in oil pastels and its derivatives, has maintained and developed its identity as a manufacturer since 1978. Being the only South Korean pastel manufacturer with its own toxicity inspection laboratory in its own production facilities, it can fully guarantee hygiene and health criteria in its products. With its three-point control system - raw material control, intermediate product control and final product control - it offers a full-fledged self-control guarantee in its products.
Titi, which has important health certificates such as KS (Korean Standards), EN-71 and ASTM D-4236, has also introduced AP standards to its AP production since 2003.
We are proud to be the official distributor in Turkey of Titi Co. Ltd., which exports to a total of 43 countries including the United States, Germany, Brazil, Japan, Canada, New Zealand, Norway, Spain, France, Russia and the United Kingdom.

ToyColor (Pasuto Srl / Italy)
The Italian brand, famous for its quality, comes to life in Turkey with İdol Kırtasiye A.Ş. ToyColor, the highest quality brand produced for children by Pasuto, which manufactures in accordance with the conditions of the European Union, stands out not only with its paints but also with its adhesives. It sets the bar high with its paints with patented packaging and adhesives that do not contain solvents or any toxic substances.
All of our water-based products are produced in our own facilities in Italy, from materials that we can control with the strictest safety and quality standards and that we obtain without compromising our responsibilities towards nature. We have stopped using solvent-based formulas many years ago and we select the raw materials in the formulas of all our products according to the criteria of biological compatibility. Despite all this time, we never compromise on our learning and innovative approach; we continue to work tirelessly to produce new and environmentally friendly solutions. We can guarantee the quality of the raw materials we use and the end products thanks to the instant and regular controls we carry out in our own laboratories.

Centropen (Centropen, a.s. / Çekya)
Centropen is a brand that has completed its 80th year in the sector and stands out with its quality and originality. It manufactures all of its products in its factory located in the Czech Republic. It has a wide range of products for preschool, school groups and offices. The Centropen brand, which we are happy to distribute in Turkey, stands out with its products that are easy to grip, water-based and have a long cartridge life, especially for children.

Colorvelvet (PaintingVelvet Co. / İtalya)
Colorvelvet is a brand that comes from Genoa, Italy to Turkey. It offers solid and healthy options for children's creativity with its top quality products.
PAINTINGVELVET Co. is an organization that focuses on paper and velvet in Genova, Italy, and produces special educational and different products for children with patented and original production techniques. PaintingVelvet Co., which produces in accordance with the conditions of the European Union, does not use any harmful substances while producing embossed velvet papers that will help children use their paints. It has become one of the most favorite painting materials for children in Europe with the ColorVelvet brand. İdol Kırtasiye A.Ş. brings together everyone in Turkey who loves painting and enjoys different products with ColorVelvet.

Kreativa (Pff GmbH/ Almanya)
Kreativa is a brand that offers unique products from Germany. It offers a healthy and high-quality option for children to develop their creativity with "Herbal" and "Natural" paintable figures. You will feel the difference as soon as you hold Kreativa products in your hand, and you will not believe the figures that are created when they are painted and glued.
The creator of the KREATIVA brand, PFF GMBH, is one of the leading companies in Germany, which has been producing since 1991. It leads the sector with its patented production techniques and products that have no equivalent. PFF Gmbh, which produces in accordance with the conditions of the European Union, does not use any substance that poses or may pose a threat to human health in its production. PFF Gmbh's most distinguished brand, KREATIVA, promises a completely hygienic, top-quality cellulose raw material and a high-level dyeability. For KREATIVA, "Child Health" comes first.

CretaColor (Brevillier Urban & Sachs Co. / Austria)
The history of Brevillier's Creta Color, the world's leading artistic pencil manufacturer with 150 years of experience and knowledge, dates back to Joseph Hardmuth's invention of the first lead pencil in Vienna in 1790. With this feature, Creta Color also holds the title of being the world's first charcoal pencil manufacturer.
Adhering to the slogan "A Passion for Pencils" and never contenting itself with its current production capacity and product range, Creta Color's range today includes products that combine the traditional with the modern, such as woodless Monolith pencils, unique natural charcoal pencils, powder pastels, etc.
The Austrian company continues to grow rapidly by acquiring Zeus Pencil Factory, Jolly, Sax and Aero companies. We are aware of the responsibility of being the distributor of such a huge company and we offer you art materials in addition to our preschool and school group products.

Playmais (Loick Biowertstoff GmbH. / Germany)
Playmais was founded in 1999 as a brand belonging to the Loick Group, which owns 150,000 hectares of corn fields in Dortmund, Germany. The company, which continues its tradition of sustainable agricultural practices since the 1800s, also operates intensively in the renewable energy and packaging industry. The company, which attaches great importance to sustainability and human-public health in all sectors it is active in, has also carried this vision to the Playmais brand. By developing a completely hygienic, healthy and edible toy model from corn grains, it has managed to produce products that even the youngest children can play safely. In this way, children have a healthy, reliable and edible toy that can develop their creativity and manual skills. As İdol Kırtasiye A.Ş., we are proud to contribute to the sector with a brand that is in line with our own vision and ethics.